{"id":1712,"date":"2019-07-17T16:54:07","date_gmt":"2019-07-17T16:54:07","guid":{"rendered":"https:\/\/blog.wilmu.edu\/news\/?p=1712"},"modified":"2025-02-07T11:55:15","modified_gmt":"2025-02-07T16:55:15","slug":"a-start-up-that-stands-out","status":"publish","type":"post","link":"https:\/\/blog.wilmu.edu\/news\/2019\/07\/17\/a-start-up-that-stands-out\/","title":{"rendered":"A Start-Up That Stands Out"},"content":{"rendered":"<style>.kadence-column1712_45cec8-83 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column1712_45cec8-83 > .kt-inside-inner-col,.kadence-column1712_45cec8-83 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column1712_45cec8-83 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column1712_45cec8-83 > .kt-inside-inner-col{flex-direction:column;}.kadence-column1712_45cec8-83 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column1712_45cec8-83 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column1712_45cec8-83{position:relative;}@media all and (max-width: 1024px){.kadence-column1712_45cec8-83 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 991px){.kadence-column1712_45cec8-83 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column1712_45cec8-83 dynamic-main-col\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading1712_713b2e-38, .wp-block-kadence-advancedheading.kt-adv-heading1712_713b2e-38[data-kb-block=\"kb-adv-heading1712_713b2e-38\"]{font-size:1.5rem;line-height:30px;font-weight:500;font-style:italic;font-family:proxima-nova;color:#808080;}.wp-block-kadence-advancedheading.kt-adv-heading1712_713b2e-38 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading1712_713b2e-38[data-kb-block=\"kb-adv-heading1712_713b2e-38\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading1712_713b2e-38 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading1712_713b2e-38[data-kb-block=\"kb-adv-heading1712_713b2e-38\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading1712_713b2e-38 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading1712_713b2e-38\">Adjunct Mathews Chacko and his partners defied the odds while luring some big fish to their entrepreneurial enterprise.<\/p>\n\n\n\n<figure class=\"wp-block-image alignleft is-resized wp-image-7003 size-medium\"><img decoding=\"async\" src=\"https:\/\/blog.test.wilmu.edu\/wp-content\/uploads\/2020\/04\/10_feature_startupstandout_cov-scaled-1.jpg\" alt=\"\" class=\"wp-image-7003\" style=\"width:350px\"\/><figcaption class=\"wp-element-caption\"><em>Mathews Chacko<\/em><\/figcaption><\/figure>\n\n\n\n<p>As one of \u201cShark Tank\u2019s\u201d resident savants, Mark Cuban routinely turns thumbs down on the intense, almost desperate sales pitches that entrepreneurs present to him and his fellow sharks. And when he does offer to invest in an enterprise, it\u2019s not often that he\u2019s turned down.<\/p>\n\n\n\n<p>But that\u2019s kind of what happened when the owner of the NBA\u2019s Dallas Mavericks expressed interest after viewing a 3-D video depicting the BumpOut portable speaker, a start-up by Wilmington Adjunct Professor Mathews Chacko and partners Zac Pierce and Mike Israel.<\/p>\n\n\n\n<p>Cuban made an offer, the partners carefully considered it, then basically said, \u201cThanks, but not right now.\u201d Clarifies Chacko: \u201cThere was an initial deal on the table, but we decided to postpone it and let him watch our journey before we re-engaged.\u201d<\/p>\n\n\n\n<p>It was a surprisingly restrained reaction to such a high-powered potential investor, but it proved to be prudent. Cuban\u2019s original, rebuffed interest came in 2016; two years later he was brought on as a major investor.<\/p>\n\n\n\n<p>That was a watershed moment in the growth of an entrepreneurial venture that defied the odds and sometimes supplies classroom fodder for Chacko, who has been an adjunct in the College of Arts and Sciences since 2011.<\/p>\n\n\n\n<p>A palm-sized speaker that connects through Bluetooth with any make or model of a smartphone, BumpOut had its genesis on the streets of Philadelphia. Pierce was working in Center City in 2012 when he saw a group of teenagers trying to hear music playing on a phone. As Pierce tells it, \u201cThey were all crowded around, and you couldn\u2019t hear a thing, and I said, \u2018Why doesn\u2019t someone make a speaker you can attach to your phone?\u2019\u201d<\/p>\n\n\n\n<p>Pierce was well into a successful career with a large real estate brokerage firm, so he let the intriguing idea germinate for some time. But finally, the potential compelled him to leave real estate in early 2015, do a ton of market research, and develop a 50-page business plan for the speaker.<\/p>\n\n\n\n<p>Pierce, 41, and Chacko, 33, had become friends while mentoring youth at their alma matter, Upper Darby High School in Drexel Hill, Pennsylvania, where Chacko had been a four-year starter on the Royals\u2019 perennially strong wrestling team. As the relationship started to grow, Pierce revealed his plans for what would become the BumpOut speaker. In 2016, Chacko says, \u201cI decided to drop everything I was doing [except his adjunct position] and go full force into bringing BumpOut to life.\u201d<\/p>\n\n\n\n<p>The native of India (his parents came to the U.S. when he was 2) wasn\u2019t a total newbie to entrepreneurship. Although dedicated to his career in higher education, Chacko says, \u201cI always wanted to build something for myself, and I would often look to Zac for business advice in my own ventures.\u201d<\/p>\n\n\n\n<p>With a previous partner, Chacko had made a foray into the restaurant and food industry, in the form of a food truck and a takeout service. That experience, he says, \u201ctaught me the foundation of starting and maintaining a business, but I decided the food industry wasn\u2019t the way to go.\u201d<\/p>\n\n\n\n<p>But the BumpOut concept had real possibilities, and he and his partners, which by then included Brian Zamrowski, of Malvern, Pennsylvania, set to work, as Chacko terms it, \u201cconnecting the dots.\u201d And there were many dots to connect.<\/p>\n\n\n\n<p>First of all, he says, \u201cNone of us were audio guys. But we were able to find high-level experts to help us streamline our research and development and manufacturing processes.\u201d<\/p>\n\n\n\n<p>Another problem was one of geography. A hardware start-up in the tri-state area is challenging. \u201cTypically,\u201d says Chacko, \u201cyou see funding for software and medical companies.\u201d<\/p>\n\n\n\n<p>They were told that they had to go to New York or Los Angeles for an enterprise like theirs. But the partners wanted to keep their business in the area, and they are now headquartered in West Chester, Pennsylvania.<\/p>\n\n\n\n<p>\u201cOur goal is to stay right here and reinvest back into the community,\u201d says Pierce.<\/p>\n\n\n\n<figure class=\"wp-block-image alignleft is-resized\"><img decoding=\"async\" src=\"https:\/\/blog.test.wilmu.edu\/wp-content\/uploads\/2020\/04\/10_feature_startupstandout_body-01.jpg\" alt=\"\" class=\"wp-image-7004\" style=\"width:300px\"\/><\/figure>\n\n\n\n<p>Chacko says the speaker was in R&amp;D for two years. But once prototypes were developed, the BumpOut team wasted no time in securing some big-time investors.<\/p>\n\n\n\n<p>Perhaps their major investment coup was attracting the behemoth Benjamin Franklin Technology Partners of Pennsylvania. Since its founding by Gov. Dick Thornburgh and the Pennsylvania Legislature in 1982, Ben Franklin has been the leading seed-stage capital provider for the region\u2019s technology sectors, investing in more than 4,500 companies and boosting the state economy by more than $25 billion while helping to generate 148,000 jobs through client firms and their spinoff companies.<\/p>\n\n\n\n<p>The partners also gained a large measure of confidence by reaching $90,000 on Indiegogo, an international crowdfunding site, in just four days, pre-selling the speaker at a discounted price to backers.<\/p>\n\n\n\n<div class=\"wp-block-group alignwide wu-blockquote-row is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\">\n<blockquote class=\"wp-block-quote wu-blockquote-simple is-layout-flow wp-block-quote-is-layout-flow\">\n<p>A palm-sized speaker that connects through Bluetooth with any make or model of a smartphone, BumpOut had its genesis on the streets of Philadelphia.<\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<p>The BumpOut trio went to China for manufacturing, but they kept distribution local, going with American Telecast Products and its fulfillment center in Exton, Pennsylvania.<\/p>\n\n\n\n<p>The slim Bluetooth speaker retails for $99, and features a Motorized Expansion System. With the click of a button, the system \u201cbumps out\u201d the center of the essentially flat speaker, delivering high quality sound and bass.<\/p>\n\n\n\n<p>The product package includes BumpOut Coins \u2014 small disks that have a repositionable adhesive mounting system, allowing the speaker to be placed in most areas around the home, office, locker room, or wherever customers want their music. The result: BumpOut\u2019s size and portability give it a decided edge on competition.<\/p>\n\n\n\n<p>\u201cWe like to compare it to box TVs going to flat screens,\u201d Chacko says. \u201cThere just hasn\u2019t been any innovation in audio.\u201d<\/p>\n\n\n\n<p>Similar to their measured reaction to Cuban\u2019s first offer, the partners, despite high hopes for the product, are not counting on immediate riches. \u201cWe don\u2019t expect our first profits until year three,\u201d says Chacko. In the meantime, he says, \u201cWe\u2019re doing R&amp;D into other products, and planning to take them as far as we can, then get more strategic production partners.\u201d<\/p>\n\n\n\n<p>\u201cEventually,\u201d he says, \u201cwe\u2019d like to become angel investors (individuals who invest at the early stages of a start-up).\u201d<\/p>\n\n\n\n<p>Just as important to Chacko as the product itself is the related youth initiative he and Pierce started \u2014 BumpOut United. The nonprofit grew out of their volunteer mentoring sessions at Upper Darby High. They found that students had plenty of interest and many questions about the business world, and the two partners and friends provided them with real-life experiences.<\/p>\n\n\n\n<p>Encouraged by the students\u2019 response, Chacko and Pierce have staged live events at the school that featured entrepreneurs from various industries as well as people from professional sports and the music industry. Nearly 900 kids attended one event.<\/p>\n\n\n\n<p>The partners have developed a curriculum that focuses on building soft skills, such as communication, critical thinking and digital literacy, which, Chacko says, \u201care transferable to any field of their choice.\u201d<\/p>\n\n\n\n<p>\u201cWe pitched the Upper Darby School administration and school district and secured a partnership with them to pilot our program,\u201d he says. \u201cWe use this platform to inspire the students to pursue their passions, but in a programmatic way. We want to prepare youth of today to be able to have the skills necessary to control their own futures with our curriculum. We truly believe in our cause and feel that we\u2019re on the forefront of an educational shift.\u201d<\/p>\n\n\n\n<p>During the past school year, Chacko and Pierce went to Upper Darby High for an hour every Wednesday, speaking to and inspiring groups of kids. \u201cWe use our story,\u201d Chacko says, \u201cexplaining that even though we were not audio guys, we figured out ways to make our product work.\u201d<\/p>\n\n\n\n<p>They are planning to launch a more detailed program this fall.<\/p>\n\n\n\n<figure class=\"wp-block-image alignright is-resized\"><img decoding=\"async\" src=\"https:\/\/blog.test.wilmu.edu\/wp-content\/uploads\/2020\/04\/10_feature_startupstandout_body-02.jpg\" alt=\"\" class=\"wp-image-7005\" style=\"width:300px\"\/><\/figure>\n\n\n\n<p>Chacko is quick to acknowledge his own mentors, especially Pierce. \u201cMy old business partner [in his restaurant endeavors] paved the way for me, and Zac elevated my skill set to levels I didn\u2019t think I could achieve. [As a result] I have been in some of the biggest rooms with billionaires, celebrities, etc., and held my own,\u201d he says. \u201cThat\u2019s the power of mentorship and I am forever grateful.\u201d<\/p>\n\n\n\n<p>Meanwhile, he\u2019s enjoying his career at WilmU, where he teaches Critical Thinking (PHI 101), Building Brain Power (PHI 310) and Empowerment Strategies (PHI 325). \u201cI\u2019ll continue to teach because I love it and it gives me an opportunity to make an impact in my students\u2019 lives,\u201d he says. \u201cThe students here have such a strong entrepreneur spirit and it shows in my classes.\u201d<\/p>\n\n\n\n<p>\u201cOne day,\u201d he adds, \u201cI would like to help build an entrepreneurship program at Wilmington University.\u201d<\/p>\n\n\n\n<p>If that comes to pass, Chacko will no doubt explain to students in the program that BumpOut is not only a noun but also a verb.<\/p>\n\n\n\n<p>\u201cWe use it as a verb,\u201d he says, \u201cto mean to step out of the pack, to blaze your own trail, and follow your passions and what you love into the business or field of your choice. <em>That<\/em> is true entrepreneurship.<\/p>\n\n\n\n<p>&nbsp;&nbsp; <em>\u00ad\u2014Bob Yearick<\/em><\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Adjunct Mathews Chacko and his partners defied the odds while luring some big fish to their entrepreneurial enterprise. As one of \u201cShark Tank\u2019s\u201d resident savants,&#8230;<\/p>\n","protected":false},"author":4,"featured_media":1631,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[163,135],"tags":[645],"class_list":["post-1712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifewilmu","category-magazine","tag-magazine-summer-2019"],"acf":[],"taxonomy_info":{"category":[{"value":163,"label":"LIFE@WILMU"},{"value":135,"label":"MAGAZINE"}],"post_tag":[{"value":645,"label":"Magazine Summer 2019"}]},"featured_image_src_large":["https:\/\/blog.wilmu.edu\/news\/wp-content\/uploads\/2020\/04\/10_feature_startupstandout_cov-scaled-1-750x422.jpg",750,422,true],"author_info":{"display_name":"Eric Mumford","author_link":"https:\/\/blog.wilmu.edu\/news\/author\/eric\/"},"comment_info":0,"category_info":[{"term_id":163,"name":"LIFE@WILMU","slug":"lifewilmu","term_group":0,"term_taxonomy_id":720,"taxonomy":"category","description":"","parent":0,"count":90,"filter":"raw","cat_ID":163,"category_count":90,"category_description":"","cat_name":"LIFE@WILMU","category_nicename":"lifewilmu","category_parent":0},{"term_id":135,"name":"MAGAZINE","slug":"magazine","term_group":0,"term_taxonomy_id":692,"taxonomy":"category","description":"","parent":0,"count":431,"filter":"raw","cat_ID":135,"category_count":431,"category_description":"","cat_name":"MAGAZINE","category_nicename":"magazine","category_parent":0}],"tag_info":[{"term_id":645,"name":"Magazine Summer 2019","slug":"magazine-summer-2019","term_group":0,"term_taxonomy_id":1202,"taxonomy":"post_tag","description":"","parent":0,"count":24,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/posts\/1712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/comments?post=1712"}],"version-history":[{"count":1,"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/posts\/1712\/revisions"}],"predecessor-version":[{"id":15110,"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/posts\/1712\/revisions\/15110"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/media\/1631"}],"wp:attachment":[{"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/media?parent=1712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/categories?post=1712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.wilmu.edu\/news\/wp-json\/wp\/v2\/tags?post=1712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}