MAGAZINE

Driving Influence

“Marketing builds brand awareness, but it can also increase sales and engage customers if it’s focused on the right target.” – Bill Swain There are three things that stand out about Bill Swain, WilmU’s senior director of University Relations: he believes in the power of marketing; he nurtures talent; and he’s not afraid to express his opinion. That was evident when he took a…
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MAGAZINE

'Sole' Sisters

Every day, WilmU’s Annual Fund Senior Director Gloria Johnson laces up her sneakers, grabs her water and hits the pavement. She’s part of the growing movement called GirlTrek. With close to 100,000 neighborhood walkers, GirlTrek encourages African-American women to use…
MAGAZINE

A New Dean: Dr. Sallie Reissman

Dr. Sallie Reissman lives by the Robert Ingersoll quote: “We rise by lifting others.” Her work ethic as well as her growing department is evidence of it.  The COEL Team: In back: Stephen Scheib, Christian Broderick, Kelly Clayton, Emily Henig, Adam Voyton. In front…
MAGAZINE

Revved Up

Dr. Arthur Gilbert remembers exactly when his love affair with automobile advertising began. It was an ad for the Nash Ambassador in a January 1954 issue of “Time.” The teenage Gilbert saw the ad for the red four-door sedan, photographed against a scenic Arizona landscape, and he was hooked. Today, Dr. Gilbert is coordinator of the Adjunct Graduate Program at Wilmington University’s…
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